COMMUNICATIONS
COMMUNITY COMMUNICATIONS ENGAGEMENT LEAD
This position I hold for The Commonwealth Education Trust, an ed-tech NGO that provides online professional development through their digital platform, Teach2030, to teachers in under-resourced environments. The role aims to increase and continue user engagement, whilst building a sense of global community.
I redesigned and relaunched the Teach2030 Ambassador programme, which aims to widen the charity's audience.
I analyse feedback and implement changes into both the courses and the interactive activities, designing uniquely contextualised opportunities for learners. I problem solve incoming queries from the Teach2030 audience, collating information and contacting many for further details, including the significant partners. With all this, I improve the product and create content for social media.
WORKSHOP AND Q&A HOST
At Teach2030, a marketing strategy is to provide free, online, 15 minute interactive professional development workshops. I also introduced the monthly Q&A, where we teachers worldwide ask their questions about pedagogy.
I write, design and host the events (and post-event materials), live via Facebook and Zoom.
SOCIAL MEDIA CONTENT CREATOR
I have created clear marketing posts for Teach2030, mostly for Instagram, Twitter, Facebook and LinkedIn. Often, I upload content onto Later, having designed on Canva.
RE-BRAND IMPLEMENTER
During the re-branding of Teach2030, I re-designed all course materials, including images, downloadables and icons, directly onto the LMS platform.
WRITER, PROOF-READER AND COPY-EDITOR
I write clear marketing copy that promotes individual services and considers SEO, mostly in newsletters, blogs, emails and workshops.
I check for accuracy of spelling, punctuation and grammar (proof-reading). Usually, I am then asked to re-write/edit content and design for consistency of tone, branding and clarity (copy-editor).
Currently experienced in:
websites
digital courses
press releases
bids
marketing emails
newsletters
company specifications
learning guides.
Often, I proof-read and copy-edit directly onto the designated LMS.
Contractors include: The Commonwealth Education Trust; the e-learning company, JAAM; a start-up, Critical Thinkers; and revision resource company, StudyRockets.